
NOW Radio’s “The Takeover with Joshie” – Fresh Imaging for a Fresh Show
NOW Radio’s The Takeover with Joshie – Bringing the Energy to New Zealand Nights
If you haven’t heard NOW Radio’s night show The Takeover with Joshie, you’re missing out on one of New Zealand’s freshest sounding shows.
With a bold new imaging package built to match its energy, “The Takeover with Josh” is more than just a name – it’s a whole vibe. Designed to be punchy, fun, and unmistakably NOW, the sound of this show had to reflect the charisma and energy of its host, Joshie – and trust me, this guy brings the energy.
What Makes the Imaging for The Takeover with Joshie Stand Out?
When building imaging for a show like this, it’s all about understanding the brief: high energy, modern, relatable, and local. The show targets listeners who are winding down after work, cruising in the car, or just vibing through the evening – and the imaging needs to cut through the noise and leave a lasting impression.
From custom voiceovers to music beds, effects, and pacing – everything has to be crafted to match Josh’s personality and the overall brand of NOW Radio. The result? A set of sonic elements that hit hard, stay fun, and keep the show feeling fresh from top to bottom.
The Role of Imaging in Shaping a Show’s Identity
You’ve heard it before – great imaging makes a great show. It’s the glue that ties everything together, the hype that surrounds the content, and the branding that keeps listeners coming back.
With The Takeover with Joshie, the goal was to create a unique identity that still felt like it was part of the NOW Radio universe. That meant mixing modern production styles with catchy lines, a few cheeky hooks, and most importantly – letting Josh’s personality shine through every piece.
This isn’t just radio production. This is audio storytelling built for a 2025 audience.

NOW Radio Is Leading the Way in Sound
In the crowded digital and broadcast landscape, NOW Radio is proving that regional and digital-first stations can punch above their weight. Whether it’s through smart imaging, strong talent, or just staying true to their audience, they’re setting the bar high.
And Josh’s Imaging? It’s a perfect example of what happens when you blend smart production with on-air talent that knows how to connect.
Want a Sound Like This?
Looking to level up your own station or show with high-impact, custom audio production? Whether you’re after a one-off promo, a full show package, or a fresh sound to suit a new host, I can help build something that hits the mark – just like we did for NOW Radio and The Takeover with Josh.
Hit me up via the contact form and let’s create something your listeners won’t forget.