
On Air with Brandon Atkins
Brandon Atkins is a seasoned Australian radio personality and podcast host, renowned for his engaging presence and insightful interviews. He has been a prominent figure in the Australian media landscape, hosting the popular show On Air with Brandon Atkins on Coast FM 963 in Gosford, which has since transitioned into a widely followed podcast.
In his podcast, Brandon brings listeners closer to the world’s biggest stars, featuring candid conversations with artists across pop, dance, and RnB genres. His ability to foster genuine connections with guests has made the podcast one of the go-to’s for music enthusiasts. Notable episodes of On Air with Brandon Atkins includes interviews with artists like Chelsea Cutler, Loud Luxury, and IVANA.
The Brief
For On Air with Brandon Atkins, the brief was to make it sound big without losing focus. I crafted a comprehensive imaging package to elevate the show’s brand identity, and a refresh for 2025. This included:
- Show Opener: A dynamic introduction setting the tone for each episode.
- Multiple Stagers: Seamless transitions between segments, maintaining listener engagement.
- Show IDs: Distinctive identifiers reinforcing the show’s brand.
The aim was to produce a cohesive and energetic soundscape that resonates with the show’s vibrant and youthful audience.
Take a listen below –
Working on this package gave me a chance to really dial in Brandon’s unique energy. The challenge was to strike the right balance between sleek and punchy – imaging that could cut through fast-paced content while still feeling cohesive and on-brand. Whether it’s a high-tempo opener or a short stager, every element needed to sound deliberate.
Get What You Want – Not Just What You Need
If you’ve got a show like On Air with Brandon Atkins, podcast, or station (whether it be terrestrial or internet) and want this level of attention to detail on your imaging – I’d love to help.